See how Hengcheng Cemented Carbide Company enhances its competitiveness

In the past few days, the national high-tech enterprise - Zhejiang Hengcheng Cemented Carbide Co., Ltd. Kaige Gao played, good news: April 15th, the company's excellent product quality, humanized packaging design, from more than a thousand suppliers Outstanding, it was rated as “Top Ten Most Reliable Suppliers” by Anshan Iron and Steel Group, one of the top 20 manufacturing companies in China. On April 20th, this year's newly developed cylindrical tooth products were exported for the first time due to their high hardness and wear resistance. Spain, South Korea and other countries; on April 25, the first talents were introduced - Yan Wuhua, a doctoral student at Central South University...

At present, many cemented carbide producers at home and abroad have insufficient operating rates and idle lines. However, Hengcheng Company, located in Chengnan West Road of Dongyang Economic Development Zone, is singing and the workers are busy. Recently, Jin Yimin, the chairman of the company who is negotiating with the technicians in the workshop, said with pleasure: “After the Spring Festival, the company has entered a state of full production and the market sales are also very hot. The sales in the first quarter of this year increased by about 20% year-on-year. The order has been fully filled."

In the context of the global financial crisis, why is “Hengcheng” still “swordsman”? Recently, some visitors have been unable to help themselves and put forward the "three questions." One question: Why did the investment in talent introduction in the first quarter of this year exceed 2 million yuan? At present, many companies have adopted "regular actions" such as layoffs. Hengcheng Company has been ingeniously invested more than 2.3 million yuan and introduced 14 senior management, technology and foreign trade talents.

Answer: Building a talent strategy highland
"Technology is the primary productive force, and talent is the most important resource. Anything can be saved, but the talent introduction of funds must not be saved." Jin Yimin said that it is a good time for talents to "cut the bottom". If you use it immediately, you can often get a good return.

Li Guojun, the current company consultant, once served as deputy general manager of a large Taiwan-funded enterprise in Shenzhen and joined Hengcheng earlier this month. He said that Hengcheng Company is hungry for thirst, and corporate CEOs have come to contact many times to recruit people with emotions to develop and attract people. His current main job is to devote himself to the company's five-year development plan. Wu Jianguo, a large-scale cemented carbide enterprise in Hunan, was a young engineer. He went to Hengcheng Company and successfully developed new products such as cylindrical teeth in just two or three months.

It is reported that Hengcheng currently actively recruits talents in Hunan Zhuzhou, Sichuan Zigong, Fujian and Xiamen, where the domestic hard alloy industry is relatively dense, through talent websites, college recruitment, and internal recommendation. The joining of many senior talents has made the technical strength of “Hengcheng” increasingly strong, and the new and old products have undergone a smooth transformation.

Second question: Why did the number of new customers increase by 15 in the first quarter? Since November last year, “Hengcheng” has responded to the crisis as early as possible, structural adjustment, transformation and upgrading, and successfully developed high-tech products such as cylindrical teeth, round bars and blades.

Answer: Accelerate the development of high-tech products
Old products should be stable, and new products should be developed quickly. In October last year, the steel industry affected by the crisis was hit hard, and the related hard alloy industry was also affected. While stabilizing the old product of the roller ring for high-speed wire rod mills, Hengcheng Company reviewed the situation and accelerated the technical reform. In January this year, it completed more than 13 million yuan of investment, built new plants and added new equipment. At the same time, the company's R&D center constantly optimizes the design plan and customizes the high-tech products of hundreds of specifications of cylindrical teeth and blades for customers.

Jin Yimin said that these new products have high technical requirements and fewer domestic manufacturers, while foreign suppliers are expensive. In the domestic and foreign markets, “Hengcheng” products are quite competitive in both price and output.

This "chess" makes Hengcheng one step ahead, from "crisis" to "machine". After the Spring Festival, with the gradual implementation of the country's 4 trillion yuan economic stimulus policy, a large number of infrastructure construction was rapidly rolled out. These new products of Hengcheng Company are widely used in oil drilling, hydropower transportation, urban construction and other industries. "Our cylindrical products are particularly resistant to wear and strength, and a column of teeth can be drilled to less than 1000 meters." Wu Jianguo said proudly. It is no wonder that a number of large-scale construction machinery manufacturers, such as “Liaoning Lotus Mountain” and “Jianghan Tools”, have sent orders to Hengcheng.

Three questions: Why should we set up a new company in Shanghai? At present, many companies are shrinking the "front". On January 18th, "Hengcheng" established a new company in Xuhui District, Shanghai.

Answer: Expanding the international and domestic markets
This is the first step for Hengcheng to innovate, change, and find business opportunities. “Shanghai is an international metropolis and is at the forefront of China's economic development and reform and opening up. The purpose of Shanghai Hengcheng Cemented Carbide Co., Ltd. is to start from sales and expand the international and domestic markets, while accepting senior talents and advanced concepts. In the future, it will form a foundation for the industrial chain with Shanghai as the R&D and sales center and Dongyang as the production and processing base.” Jin Yimin said with confidence.

Jin Yimin also compared this image to “crossing the river and crossing the river” and “grass boat borrowing arrows”. In the past, Hengcheng’s talent cultivation relied on autonomy, management relied on exploration, and financing was rampant in the local area. Now there is a new platform of Shanghai Hengcheng Company. These old problems can be solved. At present, a group of senior talents in Shanghai have happily joined Shanghai Hengcheng Company. Through this window and platform, Hengcheng has successfully undertaken foreign trade orders from Spain and South Korea.

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